Who we are Who we are AFL players believe that every young person deserves an opportunity to succeed. Through the players community initiative, Ladder, young people are mentored and provided with unique opportunities to achieve their goals. Ladder was founded over a decade ago by AFL players. Today, AFL players, both male and female, continue to support the organisation financially and as mentors, volunteers and advocates. Ladder is the only charitable organisation in Australia to have the support of all 1100 AFL players, male and female. Ladder delivers tailored development and mentoring programs that support young people in need to change their lives for the better.